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ELEONOR

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COMPANY & Client DESCRIPTION

Founded in 2013 Eleonor is a modern, minimalist women's jewelry line with a focus on versatile and timeless pieces. We believe that quality jewelry doesn't have to be expensive

figma file
notion file

UX Approaches


Project Definition & Scope

short brief about company

Eleonor is a modern, fashion-forward line of women's jewelry our company found in UAE (2012) we sell our product local and and we append in 2015 with over 8 store around world with pandemic we switch to sell online

Who is the Product For?

the target is women between age 25 35

Why does the Product Add Value?

collections are designed to be versatile and timeless. From earrings and necklaces to bracelets and rings that make of all product came form same brand and add more felling uniqueness

What basic features does the product offer?

offering the best possible customer experience, from the moment you begin shopping with us to long after you've received your purchase.

problem Statement

we need website can make our business better to our customer our old method to be online its to post in social media pages or another seller online

who ? affected with problem

with no website to company to can purchase our products we know the website is very important to any company but we know it was mistake but our budget in that time not enough

what ? problem

we need to sell more and expand our company globe and for customer to reaching our product any were for that we need website to solve that problems and to make our brand standout with other coemption

Why? s this important

solve thee problems and to make our brand standout with other coemption

Understanding the Problem

User personas


User journey maps


UX Research

what user need?

simple website and navigate to purchase item and make process clearing

what user struggling?

with complex ui he need specific item and he Feeling lost with that process

how can help user?

with make ui simple as possible and Access item in home page and make clear what category that brand offer

Competitive research

best practices

  • Use clear, large images to show different categories
  • A Simple Layout
  • A Clear Site Navigation
  • Pay attention to the uniformity of your jewelry product images
  • Competitive research
  • Use Category Names that are straightforward and easy to understand

the method i use is swot

the result

  • website have ui simple and hierarchy respect and color respect and modern design
  • make footer sample
  • lees section specific in home page toc catch eye and not make user confuice and not make complex
  • optimize website for Mobil and speed
  • take image and make image like brand

Ideation

user flow


sitemap


Sketching



Wireframing


prototyping Wireframe


task flow


UI Approaches


Brand Guidelines














color palette


Typography


Grid Systems


icon & button


Final UI






prototyping



responsive mobile design



prototyping mobile design



prototyping tablet design